So Infiniti lost to BMW in a battle in the Canadian courts over its use of the "M" moniker by itself to represent the M35/45. Infiniti has been introducing the cars as "the new M". While this seems petty, fair is fair for the Japanese cry-babies. Infiniti sued Audi for the use of the "Q" in Q7. Does anyone out there even remember the Q45? I say BMW has a lot more in the game than Infiniti when it comes to this letter of the alphabet. BMW has a whole subsidiary simply named "M".
What is curious to me is why Infiniti/Nissan has not raised this before. If there is any letter that they have ties to, it is the "Z". BMW has been using Z to identify all of its roadsters (Z1, Z3, Z4, and Z8). Perhaps it was the fact that the "Z" became the "ZX", or the gap in production. Perhaps it is because they have just been biding their time...waiting to strike when we least expected it. They are sneaky that way.
Read the news here.
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